- Summary
- Table Of Content
- Methodology
Hand Dryers Market Size:
Hand Dryers Market size is estimated to reach over USD 3,573.63 Million by 2032 from a value of USD 1,857.35 Million in 2024 and is projected to grow by USD 1,980.68 Million in 2025, growing at a CAGR of 9.3% from 2025 to 2032.
Hand Dryers Market Scope & Overview:
Hand dryer refers to an electronic machine which is used for drying hands in commercial and public restrooms, offering an alternative to paper towels. Further, these devices operate by using heated air, high speed airflow, or advanced sensor based technology. Moreover, hand dryer offers various benefits including low cost, eco-friendliness, energy efficiency, improved hygiene, and others. Additionally, hand dryer is implemented at commercial spaces, restaurants, healthcare facilities, and others.
Hand Dryers Market Dynamics - (DRO) :
Key Drivers:
Factors including reduced waste, super-fast drying speed, touchless operations and others are driving the hand dryers market growth
There is an increasing adoption of hand dryers across various commercial places including offices, malls, hotels, restaurants, hospitals, airports, railway stations, and others. Further, modern hand dryer uses high speed motors which dries the hand under 10 seconds and offers contactless operation that reduces the spread of germs through automatic activation of dryer. Moreover, it also supports sustainability by reducing the usage of tissue paper in restrooms for drying the hands, which in turn drives the adoption of multiple types of hand dryer.
- For instance, in September 2024, Mitsubishi Electric launched Wave u02 Black hands-under dryer with improved aesthetic and IP-X 3 rating for water resistance.
Thus, the rising adoption of hand dryers due to various factors including reduced waste, fast drying speed, touchless operations, and others are driving the hand dryers market size.
Key Restraints:
Rising utilization of automatic paper towel dispenser is restraining the hand dryers market growth
Factors such as increased efficiency, improved convenience, reduced waste, cost efficiency, and others are driving the adoption of paper towel dispenser as an alternative to hand dryer. Further, automatic paper towel dispenser provide tissues for drying hands as well as cleaning up spills in public bathrooms and washrooms.
Moreover, automatic paper towel dispensers offer a set amount of tissue paper which helps in reducing waste. Additionally, automatic paper towel dispenser are environment friendly alternatives due to reduction in usage of paper as well as its recyclable characteristics. The above factors are further restraining the market demand.
Future Opportunities :
Increasing investments in commercial complex including restaurants, offices, shopping malls, and others are expected to drive the hand dryers market opportunities
The rising development of commercial complexes such as restaurants, offices, shopping malls, theatres, retail stores, and others is driving the adoption of hand dryer. Further, commercial spaces primarily focus on ensuring hygiene standards and reducing waste. Moreover, the increasing sustainability initiatives within commercial spaces are further driving the adoption of hand dryers, which consumes less energy and reduces tissue paper usage.
- For instance, in July 2024, Sobha Realty launched a shopping mall for flagship community with an investment of USD 57 Million. This is further projected to drive the adoption of advanced hand dryer solutions in the shopping mall.
Thus, as per the hand dryers market analysis, rising investments in commercial complexes such as mall, restaurants, and others are expected to drive the global hand dryers market opportunities during the forecast period.
Hand Dryers Market Segmental Analysis :
By Product:
Based on the product, the market is segmented into hands-in dryer, hands-under dryer, and others.
Trends in the Product:
- There is an increasing trend towards utilization of hands-in dryer in high traffic places due to their faster drying time, improved hygiene, and touch free operation.
- Rising adoption of hands under dryers in compact and smaller spaces due to their compactness in design and low cost.
Hands-under dryer accounted for the largest revenue share of 55.75% in the total hand dryers market share in 2024.
- Hands-under hand dryer refers to the hand drying machine where individuals place their hands below a hand drying equipment.
- Further, hands under dryer uses different technologies including high speed jets or warm air for drying the hands efficiently.
- For instance, Bharat Photon offers hands-under dryer in its product offerings. It offers various benefits hot and cold switch, slim design, automatic cut-off, and others.
- Thus, the rising advancements associated with hands-under dryer with improved specifications are driving the hand dryers market trends.
Hands-in dryer segment is anticipated to register a substantial CAGR during the forecast period.
- Hands-in hand dryer refers to hand drying device where individuals insert their hands into a designated area for drying the hand.
- Further, hands-in dryer offers contactless operation and it is suitable for various places where hygiene is top priority such as healthcare facilities.
- For instance, in Euronics offer hands-in dryer in its product offerings. It offers various benefits including touchless operation, reduced usage of tissue paper, electricity savings, and others.
- Thus, the rising adoption of hands-in dryer in commercial places is driving the hand dryers market size.
By Mechanism:
Based on the mechanism, the market is segmented into jet hand dryer and hot hand dryer.
Trends in the Mechanism:
- There is an increasing trend towards utilization of jet hand dryer in commercial places such as mall due to high footfall.
- Increasing utilization of hot hand dryer in hospitality sector such as hotels and resorts for drying hands.
Jet hand dryer segment accounted for the largest revenue in the total hand dryers market in 2024 and it is anticipated to register a significant CAGR growth during the forecast period.
- Jet hand dryer is a high speed hand dryer, which is equipped with fast motors and other equipment for rapid drying without any heating element.
- Further, jet hand dryer is mostly suitable for crowded places for quickly drying the hand in 10 – 15 seconds.
- Moreover, it can be implemented in commercial places with including offices, mall, airports, and restaurants and others.
- For instance, Mitsubishi Electric offers jet hand dryer in its product offerings. It offer various benefits including improved hygiene, comfortability, and efficiency at the same time.
- Thus, the rising integration of jet hand dryer in commercial areas such as mall, restaurants, and others are driving the hand dryers market trends.
By Mounting Type:
Based on the mounting type, the market is segmented wall mounted and surface mounted.
Trends in the Mounting Type:
- Rising trend in utilization of wall mounted hand dryer in theatres, shopping complexes, and other places with moderate to high traffic.
- Increasing adoption of surface mounted dryers in high traffic places such as offices, restaurants, airports for providing efficient drying with limited and compact space.
Wall mounted segment accounted for the largest revenue share in the total hand dryers market share in 2024.
- A wall mounted hand dryer is a fixed hand drying device installed on walls in restroom space, which uses warm or high speed air to dry hands efficiently.
- Further, it enhances restroom aesthetics, touchless operation, saves ample amount of space, and offers durability for high traffic areas.
- Additionally, wall mounted dryers are best suited for offices, malls, hotels, airports, hospitals, schools, factories, and public restrooms.
- For instance, Novatech offers wall mounted hand dryer in its product offerings. It offers various features including stainless steel cabinet, hand drying speed of less than 20 seconds, touch-free infrared activation, and others.
- Hence, the rising adoption of wall mounted hand dryer in airports, hospitals, and offices are further driving the hand dryers market expansion.
Surface mounted segment is anticipated to register a significant CAGR growth during the forecast period.
- A surface mounted hand dryer requires minimal amount of space and modifications on the surface, making them ideal for washrooms with limited space.
- Further, surface mounted dryers cost lower compared to recessed models as they do not require wall wiring modifications.
- Additionally, surface mounted dryer is suitable for high traffic places where floor space is valuable and the traffic is moving continuously.
- For instance, Excel Dryer offers surface mounted hand dryer in its product offerings. It offers various features including low energy consumption, minimal maintenance, 14 seconds dry time, and others.
- Hence, the rising adoption of surface mounted hand dryer in places such as public washrooms, and others are driving the market.
By End User:
Based on the end user, the market is segmented restaurants, hotels & resorts, offices, retail outlets, airports, healthcare, and others.
Trends in the End User:
- Rising trend in utilization of automatic hand dryer in airports due to constant flow of passengers for ensuring quick operations.
- Increasing adoption in touchless hand dryer in healthcare facilities for prioritizing hygiene.
Hotels & resorts segment accounted for the largest revenue share in the total market in 2024.
- Hotels and resorts experience high footfall of individuals, driving the demand for efficient and hygienic hand drying solutions.
- Further, hotels and resorts offers high end amenities including hygienic hand dryer for improving overall guest experience.
- For instance, in November 2023, Four Seasons launched luxurious resort at Pearl, Qatar with luxurious amenities. This is further driving the adoption of modern hand dryer in hotels and resorts.
- Thus, as per the analysis, the rising adoption of hand dryer in hotels & resorts for improving overall guest experience are further driving the hand dryers market.
Offices segment are anticipated to register a substantial CAGR growth during the forecast period.
- Large offices with high number of individual requires modern and quick hand dryer technologies in restrooms for drying hands.
- Further, offices can significantly reduce operational cost by implementing hand dryer in washrooms for drying hands instead of tissue papers and towels.
- Additionally, large offices emphasis on maintaining hygiene in common spaces, which is further driving the adoption of touchless operated hand dryer.
- For instance, in September 2024, VTP Realty expanded its global presence by opening an office in Dubai. The rising expansion of businesses enterprises for increasing global presence is further set to drive the adoption of hand dryer in modern workplaces for providing improved amenities.
- Thus, as per the analysis, the rising adoption of hand dryer in offices for providing enhanced amenities are expected to drive the hand dryers market during the forecast period.
Regional Analysis:
The regions covered are North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.
Asia Pacific region was valued at USD 488.20 Million in 2024. Moreover, it is projected to grow by USD 522.04 Million in 2025 and reach over USD 970.24 Million by 2032. Out of this, China accounted for the maximum revenue share of 33.8%.
As per the hand dryers market analysis, there is an increasing adoption of hand dryers, particularly in countries such as China, India, and Japan, due to rise in construction of commercial spaces such as office buildings, shopping malls, restaurants, cafes, theatres, and others. The rapid development and growing investments in commercial spaces are accelerating the hand dryers market expansion.
- For instance, in July 2024, Ignatiuz launched a new office in Hyderabad, India with enhanced technology and amenities. The rising investments in opening new office spaces are further driving the adoption of hand dryers, in turn boosting the market in Asia-Pacific region.
North America is estimated to reach over USD 1,231.47 Million by 2032 from a value of USD 639.89 Million in 2024 and is projected to grow by USD 682.39 Million in 2025.
In North America, the growth of hand dryers industry is driven by the rising investment in hospitality sectors. Rising adoption of advanced hand dryer in hospitals, resorts, and other spaces for improved aesthetic and hygienic hand drying solutions are also driving the market. Further, the increasing amount of investment in advancement of hospitality industry and hospital facilities are contributing to the growth of hand dryers market demand.
- For instance, in October 2021, Athens Group partnered with MSD Partners for developing a 216 room Four Seasons Resort at Florida’s Gulf Coast. This is further expected to drive the adoption of hand dryer in hotels and resorts, which in turn is driving the market in North America during the forecast period.
The regional analysis depicts that the rising hospitality industry due to increased tourism is further driving the hand dryers market demand in Europe. Further, as per the market analysis, the primary factor driving the market growth in the Middle East and African region includes increasing investment in opening public and private commercial complex for increasing businesses. The rising investments in restaurants, hotels & resorts, offices, retail outlets, airports and others are further driving the market demand in the Latin America region.
Top Key Players and Market Share Insights:
The hand dryers market is highly competitive with major players providing products to the national and international markets. Key players are adopting several strategies in research and development (R&D), product innovation, and end-user launches to hold a strong position in the global hand dryers market. Key players in the hand dryers industry include -
- Dyson (Singapore)
- Excel Dryer (US)
- Saniflow Corporation (US)
- Toto Ltd. (Japan)
- SPL Washrooms (New Zealand)
- Mitsubishi Electric (Japan)
- World Dryer (US)
- Bobrick Washroom Equipment (US)
- Euronics Industries (India)
- Jaquar (India)
Recent Industry Developments :
Product Launch:
- In September 2024, Mitsubishi Electric launched Wave u02 Black hands-under dryer. The dryer features improved aesthetic and IP-X 3 rating for water resistance among others.
Hand Dryers Market Report Insights :
| Report Attributes | Report Details |
| Study Timeline | 2019-2032 |
| Market Size in 2032 | USD 3,573.63 Million |
| CAGR (2025-2032) | 9.3% |
| By Product |
|
| By Mechanism |
|
| By Mounting Type |
|
| By End User |
|
| By Region |
|
| Key Players |
|
| North America | U.S. Canada Mexico |
| Europe | U.K. Germany France Spain Italy Russia Benelux Rest of Europe |
| APAC | China South Korea Japan India Australia ASEAN Rest of Asia-Pacific |
| Middle East and Africa | GCC Turkey South Africa Rest of MEA |
| LATAM | Brazil Argentina Chile Rest of LATAM |
| Report Coverage |
|
Key Questions Answered in the Report
How big is the hand dryers market? +
The hand dryers market was valued at USD 1,857.35 Million in 2024 and is projected to grow to USD 3,573.63 Million by 2032.
Which is the fastest-growing region in the hand dryers market? +
Asia-Pacific is the region experiencing the most rapid growth in the hand dryers market.
What specific segmentation details are covered in the hand dryers report? +
The hand dryers report includes specific segmentation details for product, mechanism, mounting type, end-user, and region.
Who are the major players in the hand dryers market? +
The key participants in the hand dryers market are Dyson (Singapore), Excel Dryer (US), Mitsubishi Electric (Japan), World Dryer (US), Bobrick Washroom Equipment (US), Euronics Industries (India), Jaquar (India), Saniflow Corporation (US), Toto Ltd. (Japan), and SPL Washrooms (New Zealand).
